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EACD Netherlands l A new place, a new face: how DNB shapes reputation

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Last January, De Nederlandsche Bank (DNB) moved back into its renovated headquarters at Frederiksplein in Amsterdam. Over the course of five years, the building was transformed from a closed stronghold into an open, public space. And in July, Olaf Sleijpen took office as the new president, succeeding Klaas Knot. How has DNB used these two major changes—a new building and a new figurehead—as drivers of reputation and culture? On October 30, we will visit the new headquarters and discuss this with Esther Bunnik, Head of Communications at DNB.

Event agenda

  • 15:45 - 16:00      Registration
  • 16:00 - 17:00      Guided Tour De Nieuwe Schatkamer
  • 17:00 - 18:30      Short presentation and discussion A new place, a new face: how DNB shapes reputation
  • 18:00 - 18:30      Networking drinks

Event Location

Please note that there is no on-site parking available. The nearest parking garage is Q-Park, Weesperplein located on Eerste Boerhavenstraat 29, Amsterdam.

Event Registration

The event is open to EACD members and EACD friends.

Please note that space is limited; registration will be on a first-come, first-served basis, with priority given to members.

Participants will be required to present their ID upon entrance to the event.

Event Fees

EACD Member: Free

Non-member: €25 (excl. VAT)

About the speaker

Esther Bunnik is an experienced communications professional who, since November 15, 2024, has been Head of Communications at De Nederlandsche Bank (DNB). She has extensive experience in the public sector and has worked both on the agency side, as an independent consultant, and in various management roles. Her career includes positions at the Province of Utrecht, the Drechtsteden municipalities, and the Association of Dutch Municipalities (VNG), where she served as Head of Communications and a member of the management team. Esther’s expertise lies in translating complex political and administrative policy issues into clear communication for the public sector. 

 

Organised by EACD Netherlands: Francine Rutgers, Maartje Snellen, Elvira Luykx

 

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