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UID:20260511T172258Z - 497@3bc8a2e2bd63
DTSTART;TZID=Europe/Brussels:20251127T110000
DTEND;TZID=Europe/Brussels:20251127T120000
CREATED:20260511T172258Z
DESCRIPTION:<a href="https://membership.eacd-online.eu/event/eacd-webinar-t
 he-reputation-equation-how-perception-really-works-across-sectors-4/regist
 er">EACD Webinar │ The Reputation Equation: How Perception Really Works 
 Across Sectors</a>\nEACD Webinar | The Reputation Equation: How Perception
  Really Works Across Sectors Event Date: 27 November\, 2025 Start Time: 11
 :00 CET Discover what truly drives brand reputation today\, and how it var
 ies across industries. In this data-rich session\, CARMA’s Insights Cons
 ultants unpack cross-sector findings from their Reputation by CARMA benchm
 ark series\, covering Finance\, FMCG\, Retail and Tech. Learn how media co
 verage\, social conversation and audience opinion interact\, and how comms
  professionals can shape perception\, not just react to it. Event Fees: Fr
 ee About the speakers Orla Graham\, Insights Consultant \, CARMA Orla is a
  seasoned communications measurement and insights specialist\, with two de
 cades of experience in building strategic\, impactful global measurement p
 rogrammes for communications and PR leaders all around the world. She has 
 developed and led measurement programmes for international clients across 
 a range of sectors\, including UNICEF\, Red Bull\, Tourism Ireland\, Wellc
 ome Trust\, Marie Curie\, Cancer Research UK\, Bayer\, Ernst & Young\, and
  various UK government departments. She advises clients on best practice\,
  provides consultation workshops and guidance\, develops research methodol
 ogies at CARMA and is a thought leader in the industry. Orla has designed 
 and led various AMEC-award winning accounts and was delighted to be named 
 AMEC’s Executive Professional of the Year in 2023. Ryan Boulter\, Busine
 ss Development Manager\, CARMA Ryan is a Senior Business Consultant at CAR
 MA with a background in market research and audience intelligence. He advi
 ses organisations across sectors on how to use data and media analysis to 
 shape strategy\, enhance reputation and demonstrate the real-world impact 
 of their PR efforts. Working closely with senior PR and corporate affairs 
 leaders\, he helps them to translate complex audience and media data into 
 actionable insight [...]
DTSTAMP:20260511T172258Z
SUMMARY:EACD Webinar │ The Reputation Equation: How Perception Really Wor
 ks Across Sectors
X-ALT-DESC;FMTTYPE=text/html:<a href="https://membership.eacd-online.eu/eve
 nt/eacd-webinar-the-reputation-equation-how-perception-really-works-across
 -sectors-4/register">EACD Webinar │ The Reputation Equation: How Percept
 ion Really Works Across Sectors</a>\nEACD Webinar | The Reputation Equatio
 n: How Perception Really Works Across Sectors Event Date: 27 November\, 20
 25 Start Time: 11:00 CET Discover what truly drives brand reputation today
 \, and how it varies across industries. In this data-rich session\, CARMA
 ’s Insights Consultants unpack cross-sector findings from their Reputati
 on by CARMA benchmark series\, covering Finance\, FMCG\, Retail and Tech. 
 Learn how media coverage\, social conversation and audience opinion intera
 ct\, and how comms professionals can shape perception\, not just react to 
 it. Event Fees: Free About the speakers Orla Graham\, Insights Consultant 
 \, CARMA Orla is a seasoned communications measurement and insights specia
 list\, with two decades of experience in building strategic\, impactful gl
 obal measurement programmes for communications and PR leaders all around t
 he world. She has developed and led measurement programmes for internation
 al clients across a range of sectors\, including UNICEF\, Red Bull\, Touri
 sm Ireland\, Wellcome Trust\, Marie Curie\, Cancer Research UK\, Bayer\, E
 rnst & Young\, and various UK government departments. She advises clients 
 on best practice\, provides consultation workshops and guidance\, develops
  research methodologies at CARMA and is a thought leader in the industry. 
 Orla has designed and led various AMEC-award winning accounts and was deli
 ghted to be named AMEC’s Executive Professional of the Year in 2023. Rya
 n Boulter\, Business Development Manager\, CARMA Ryan is a Senior Business
  Consultant at CARMA with a background in market research and audience int
 elligence. He advises organisations across sectors on how to use data and 
 media analysis to shape strategy\, enhance reputation and demonstrate the 
 real-world impact of their PR efforts. Working closely with senior PR and 
 corporate affairs leaders\, he helps them to translate complex audience an
 d media data into actionable insight [...]
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